Tone Specific

1957 Virgil Arlo P90 Pickups. Inspired by Keith Richards 1957 TV Yellow Gibson.

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Tone Specific

1957 Virgil Arlo P90 Pickups. Inspired by Keith Richards 1957 TV Yellow Gibson.

Sold out

You Deserve The Best Tone.

  • Unlocking Keith Richards' Iconic P90 Tone

    Keith Richards is a master of raw, blues-infused rock ‘n’ roll, and his 1957 Gibson TV Yellow Double Cut played a huge role in shaping The Rolling Stones’ signature sound. One of his most legendary performances—"Midnight Rambler"—featured the gritty, biting tone of his bridge-position P90 pickup, delivering the snarling, punchy attack that defined the song's dynamic shifts.

    Now, Virgil Arlo 1957 P90 "Keith Richards" pickups bring you the same explosive tone, sustain, and articulation that made Keith’s P90-powered riffs so legendary. These hand-wound P90s go beyond vintage accuracy, offering the perfect balance of bite, warmth, and dynamic response. If you're looking for the best Keith Richards pickups, you've found them.

    Why Were Keith Richards’ P90 Pickups the Most Important Part of His Tone?

    Keith’s 1957 Gibson TV Yellow Double Cut originally featured only a single bridge-position P90 pickup—which was key to his raw, aggressive tone. This one-pickup setup gave his sound its pure, unfiltered attack, delivering powerful mids, sharp highs, and tight bass response.

    However, to create the ultimate Keith Richards P90 set, Virgil Arlo added a vintage-correct P90 from a 1957 Gibson ES-225 in the neck position, allowing for an even richer, more dynamic rangesomething Keith never had, but you can!

    Keith's Bridge Pickup in "Midnight Rambler"

    On "Midnight Rambler," Keith’s bridge P90 was the driving force behind his dark, bluesy riffs and sharp, percussive attacks. The Virgil Arlo 1957 P90 Bridge Pickup delivers that same grit, bite, and expressive sustain, ensuring your playing has the same attitude and power as Keith’s legendary performances.

    Virgil Arlo 1957 P90 "Keith Richards" Pickups vs. Vintage Gibson P90 & Modern P90 Pickups

    Feature Virgil Arlo 1957 P90 "Keith Richards" Pickups Vintage Gibson P90 Modern P90 Pickups
    Tone Quality Raw, punchy, and full of character Warm, but varies with age Often too compressed or muddy
    High-End Clarity Sharp, biting highs with smooth balance Clear, but may be worn out Can be overly bright or dull
    Midrange Attack Thick, snarling mids perfect for rock Strong, but inconsistent Often too scooped or overpowering
    Sustain & Harmonics Long sustain with rich harmonic overtones Good sustain, but varies Lacks harmonic depth
    Dynamic Response Explosive touch sensitivity for expressive playing Good, but varies with aging Often compressed and less responsive
    Construction Hand-wound with vintage-correct materials Aged materials, may degrade Machine-wound, less precision
    Magnet Quality Custom Alnico magnets for true 1957 tone Aging Alnico, sometimes weak Generic or ceramic magnets
    Output Balance Perfectly balanced for grit, clarity, and warmth Can be inconsistent Often too compressed or overly hot

    Capture the Legendary Keith Richards P90 Tone

    If you want to recreate the raw, driving sound of Keith Richards’ 1957 Gibson TV Yellow Double Cut, the Virgil Arlo 1957 P90 "Keith Richards" pickups are the best pickups for Keith Richards tone. These pickups don’t just mimic vintage Gibson P90s—they perfect them, offering unmatched clarity, sustain, and bite.

    Upgrade Your Guitar with the Best Keith Richards Pickups

    Experience the legendary blues-rock power of Keith Richards' P90 tone for yourself. The ultimate P90 sound is finally within reach. Don’t settle for anything less—upgrade your pickups today!

    Limited Edition - Get Them While You Can

    The 1957 Virgil Arlo Black Label P90 Pickups were originally sold for $1200 per set. This set is no longer available. Please check ebay or Reverb for used sets.

    You can achieve similar results with our Deluxe 1946 P90 Set, which is considered by many to be the Best P90 Pickups ever made.